define user personas consistently by using a template adapt this one to your process and save it to your team’s templates by clicking on the three dots to the right of the screen 🔮 demographic information age 28 gender male income 48k€ education masters diploma location paris 👨 personal information name jacques job title account manager company acme job description client facing job, manages multiple clients at a time 📝 summary write a short bio for the persona that includes where they are from and how they ended up in current role goals related to the persona motivators e g close the most important leads direct impact on company growth